How much does social media management cost in Melbourne?
Our social media management packages are $690 + GST a month for Essentials (2 platforms, 8 posts) and $1,290 + GST a month for Growth (3 platforms, 12 posts, 4 reels and community management). Meta ads management is a $499 + GST monthly add-on, with ad spend paid directly to Meta. All plans are month to month.
Which social media platforms do you manage?
Facebook, Instagram, LinkedIn and Google Business Profile. We'll recommend the two or three that matter for your customers rather than spreading you thin across all of them.
Do I need to supply photos and videos?
Real photos of your team and work always perform best, so we'll ask for some phone footage and send a simple shot list. We fill the gaps with design and carefully chosen stock, and never pass stock off as your own work.
Do I get to approve posts before they go live?
Yes. Each month's calendar arrives two weeks before the month starts. Approve it in one go, or comment on individual posts and we'll revise them.
Do you run Facebook and Instagram ads?
Yes, through our Meta Ads add-on. We set up the pixel, conversion events and UTM tracking first, so every enquiry is attributed to the right campaign and paid clicks are never reported as organic growth.
How long until social media brings in enquiries?
Organic social is a slow build: expect three to six months of consistent posting before it reliably produces enquiries. Meta ads can produce leads within weeks. Most businesses combine both, using ads for leads and organic posting for trust.
Do you work with businesses outside Melbourne?
Yes. We're Melbourne-based and manage social media for businesses across Australia. Everything runs through a shared calendar and video calls.
Can you manage social media for healthcare and NDIS providers?
Yes. We understand the advertising rules and privacy expectations in care and health. See our NDIS marketing page for how we handle consent, participant stories and compliant claims.
Social media · Melbourne & Australia-wide
Social Media Management Melbourne without the vanity metrics
Done-for-you social media management for Melbourne and Australian businesses. We plan, create, post and reply on Facebook, Instagram and LinkedIn, run Meta ads when they make sense, and report on what social actually does for your business: enquiries, bookings and applications, not likes.
You approve every postYour accounts, alwaysMonth to month
Tap or hold to post. A consistent signal gathers a following.
What we manage
Everything it takes to keep your business visible, consistent and responsive on social, without it eating your week.
Strategy & content calendar
A monthly plan built around your services, seasons and goals, shared a fortnight ahead so you can approve, tweak or add ideas before anything goes live.
Posts, carousels & captions
Designed in your brand, written in your voice. Educational posts, behind-the-scenes, team and customer stories, offers and recruitment, in a balanced mix.
Short-form video
Reels and short videos edited from footage you film on your phone, with captions, music and covers. We send a simple shot list so filming takes minutes.
Community management
Comments and messages answered within business hours on Growth, with anything sensitive, complaints or sales enquiries passed straight to you.
Meta ads (Facebook & Instagram)
Lead, traffic and recruitment campaigns with proper tracking, so ad clicks show up as paid in Analytics instead of disguising themselves as organic growth.
Google Business Profile posts
Weekly updates on your Google listing, which keeps it active and supports your local SEO in the map pack.
Build your posting plan
Pick the platforms you want to be on and what you want social to do. We'll show a realistic week of posting and the plan that fits.
Platforms
Main goal
Fees + GST. Meta ad spend is paid directly to Meta from your own ad account.
How it works
Free social audit
We review your profiles, posting history, what's working for competitors and where your customers actually spend time, then recommend platforms and a plan.
Brand & voice kit
Templates, colours, tone of voice and topic pillars agreed once, so every post looks and sounds like your business.
Monthly calendar, your approval
Next month's posts arrive two weeks early in a shared calendar. Approve with one click, or comment and we'll revise.
Post, reply, report
We publish, manage the community and report monthly on reach, engagement and, most importantly, the enquiries social sent you.
Honest reporting. Followers and likes are context, not results. Every link we share is tagged with UTM tracking, so paid and organic social are reported separately and enquiries are traced back to the post or ad that produced them. Why that matters.
Social media management packages
Simple monthly packages, month to month. Content stays yours, accounts stay in your name, and you approve everything before it goes out.
Essentials
- 2 platforms
- 8 designed posts a month
- Captions, hashtags and scheduling
- Monthly content calendar for approval
- Monthly plain-English report
Start with EssentialsGrowth
- 3 platforms
- 12 designed posts + 4 reels a month
- Comments and DMs managed in business hours
- Google Business Profile posts
- Monthly 30-minute review call
Talk about GrowthMeta Ads
- Facebook and Instagram campaigns
- Lead, traffic or recruitment objectives
- Pixel, conversions and UTM tracking set up
- Creative testing every month
- Cost per real enquiry, reported honestly
Add Meta AdsNeed more platforms, more video or a one-off content shoot? We'll quote it. Looking for search ads instead? See Google Ads management.
Kraken vs a typical social agency
Works best with
Social media management FAQs
How much does social media management cost in Melbourne?
Our social media management packages are $690 + GST a month for Essentials (2 platforms, 8 posts) and $1,290 + GST a month for Growth (3 platforms, 12 posts, 4 reels and community management). Meta ads management is a $499 + GST monthly add-on, with ad spend paid directly to Meta. All plans are month to month.
Which social media platforms do you manage?
Facebook, Instagram, LinkedIn and Google Business Profile. We'll recommend the two or three that matter for your customers rather than spreading you thin across all of them.
Do I need to supply photos and videos?
Real photos of your team and work always perform best, so we'll ask for some phone footage and send a simple shot list. We fill the gaps with design and carefully chosen stock, and never pass stock off as your own work.
Do I get to approve posts before they go live?
Yes. Each month's calendar arrives two weeks before the month starts. Approve it in one go, or comment on individual posts and we'll revise them.
Do you run Facebook and Instagram ads?
Yes, through our Meta Ads add-on. We set up the pixel, conversion events and UTM tracking first, so every enquiry is attributed to the right campaign and paid clicks are never reported as organic growth.
How long until social media brings in enquiries?
Organic social is a slow build: expect three to six months of consistent posting before it reliably produces enquiries. Meta ads can produce leads within weeks. Most businesses combine both, using ads for leads and organic posting for trust.
Do you work with businesses outside Melbourne?
Yes. We're Melbourne-based and manage social media for businesses across Australia. Everything runs through a shared calendar and video calls.
Can you manage social media for healthcare and NDIS providers?
Yes. We understand the advertising rules and privacy expectations in care and health. See our NDIS marketing page for how we handle consent, participant stories and compliant claims.
Make social pull its weight
Get a free social media audit