NDIS Marketing

NDIS Digital Marketing for Providers

NDIS marketing that brings participants, families and support coordinators to you. We build the website, do the SEO and look after your Google Business Profile, so the right people find you and get in touch.

Run by people who also run an NDIS provider.

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What NDIS provider marketing has to get right

Most marketing advice is written for businesses selling a product. Providers are different. Participants and their families are choosing someone to trust with daily life, and support coordinators are checking that you are a safe pair of hands. Your marketing has to answer both, and it has to be accurate about your registration status and plain about what you deliver.

It also has to work where people actually look. Almost nobody searches for “disability provider”. They search for a specific support in a specific place, then check your website and your Google reviews before they call. That is why our NDIS digital marketing starts with search and your website, not with advertising.

NDIS marketing services

NDIS website design

An accessible, plain-language website with a page for every support and every area you cover. See NDIS website design.

SEO for NDIS providers

Service and location pages written around the searches participants and coordinators make. See NDIS SEO.

Google Business Profile

Set up and kept accurate so you appear in Google Maps and local results.

Content that explains your supports

Plain-language pages and articles that describe what you deliver accurately, without overpromising.

Clear enquiry and referral paths

Simple ways for participants, families and support coordinators to enquire or make a referral.

Plain-English reporting

A monthly record of what we did, what moved and what comes next.

An NDIS marketing strategy that fits a small provider

You do not need a big budget or a marketing team. For most providers, a sensible NDIS marketing strategy comes down to four things, done in order:

  1. A website people trust. Clear supports, plain language and an easy way to enquire or refer.
  2. A page for each support and each area. So you can be found for a support in a place, not just for your business name.
  3. A complete Google Business Profile. Accurate details, services listed and kept up to date.
  4. Useful content. Articles that answer the questions participants and families ask before they choose a provider.

We handle all four. What we do not do is paid advertising or social media management, so we will not sell you either.

How to get NDIS clients: where marketing fits

Providers ask us how to get NDIS clients more than anything else. Participants tend to find a provider in one of three ways: through a support coordinator or another referrer, by word of mouth, or by searching. Marketing cannot replace the first two, but it decides what those people see when they look you up, and search is the one that reaches people who have never heard of you.

That is where a clear website, strong local search visibility and an accurate Google Business Profile earn their keep.

#1

First organic result on Google for “NDIS mentor”.

Proof from our own provider

Good Company Disability Services, our sister business, is the first organic result on Google for “NDIS mentor”. We planned and built that website ourselves.

Ranking checked in Australia on 12 October 2026. Search results vary by location and change over time.

NDIS marketing packages and pricing

NDIS websites are fixed price, from $3,499 + GST with your first year of hosting. NDIS SEO runs on our month-to-month SEO packages from $349 a month, with no lock-in. Start with one and add the other when you are ready.

NDIS marketing FAQs

Straight answers to the questions providers ask us most.

What is NDIS marketing?

NDIS marketing is how a provider becomes known and trusted by participants, families, support coordinators and plan managers. Online, that mostly means a clear website, being found on Google for the supports you deliver, and a Google Business Profile with accurate details.
We are a small, owner-operated web design and SEO studio with a focus on NDIS providers. Kraken Digital shares an owner with Good Company Disability Services, an NDIS provider, so we work under the same rules our clients do.
No. We build websites and run SEO, including Google Business Profile. If paid advertising is right for you, we will say so and you can bring in a specialist.
Websites are fixed price from $3,499 + GST. SEO runs month to month from $349 a month. You can start with one and add the other later.
Yes. We work with registered and unregistered providers, and we make sure your website describes your registration status accurately.
A new website starts working as soon as people use it. SEO takes longer: expect early movement within 3 to 6 months, and plan on 6 to 12 months for significant results.

Free audit

Find out where you stand

Send us your website and we will tell you what is holding it back and what we would fix first.

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