Case study · Local service website
Pooch N Pounce
A friendly, trustworthy website for a Melbourne in-home dog and cat sitter, built to turn local searches into bookings.
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In-home dog and cat sitting, Melbourne
Website design and build, hosting and SEO guidance
October 2025
The brief
Pooch N Pounce is a one-person pet sitting business. Its customers are handing over their keys and their pets, so the website had to build trust in the person behind the business, explain exactly how in-home sitting works, and make booking simple.
What we built
Service pages that answer real questions
Separate dog sitting and cat sitting pages, each setting out what is included, how visits work and the questions owners ask most.
Trust up front
The sitter’s own story, police check, insurance and safety standards are all visible before anyone is asked to book.
A clear path to booking
Book Now sits on every page, with pricing and a three-step process set out in plain view.
Built for local search
Pages are written around Melbourne dog and cat sitting searches, with a Google Business Profile to match. See local SEO packages.
Where it stands
The site went live in October 2025. Every service, price, safety standard and booking step now sits in one place, on a site built to be found by pet owners searching locally.
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