Online Stores

Ecommerce Website Design

Online stores that are fast, easy to shop and built to be found. We design and build ecommerce websites on WooCommerce and Shopify for Australian small businesses, at a fixed scope and price.

WooCommerce and Shopify. Fixed scope, fixed price.

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What makes an ecommerce website sell

An online store has more jobs than a brochure site. Shoppers need to find the right product quickly, trust what they see and get through checkout without friction. Search engines need category and product pages they can read and rank. And you need to be able to add products, run sales and fulfil orders without calling a developer.

Good ecommerce website design handles all three. We plan the store around how your customers shop, whether that is by category, by brand or by need, and build it so the pages that matter most can rank.

Ecommerce website design services

WooCommerce stores

Custom WordPress and WooCommerce builds with full control over design, content and SEO.

Shopify stores

Shopify stores for businesses that want a hosted platform that looks after payments and updates.

Store structure

Categories, filters and search set up so shoppers can find products fast.

Product and category SEO

Titles, descriptions, schema markup and buying guidance on the pages that bring in search traffic.

Checkout and payments

A short, clear checkout with the payment and shipping options your customers expect.

Training and handover

You learn to add products, manage orders and run promotions yourself.

WooCommerce or Shopify?

Both are good. WooCommerce runs on WordPress, which gives you more control over design, content and SEO and has no monthly platform fee, but it needs hosting and maintenance. Shopify is hosted for you and simpler to run day to day, and it charges a monthly subscription.

We recommend one after we understand your products, your budget and how hands-on you want to be. If you choose WooCommerce, our managed hosting and care plans cover the upkeep.

Ecommerce web design in Melbourne and across Australia

Kraken Digital is based in Melbourne and builds online stores for businesses anywhere in Australia. You work directly with the person building your store, from the first conversation to launch. For a standard business website, see small business web design packages, or meet your Melbourne web designer.

Ecommerce website cost

Online stores are quoted as a fixed scope and price, agreed before any work starts, so there are no surprise invoices. The price depends mainly on the platform, the number of products and the features you need.

Ecommerce website design FAQs

Straight answers to the questions we get asked most about online stores.

How much does an ecommerce website cost?

It depends on the platform, the number of products and the features you need, so we quote each store as a fixed scope and price before work starts. Tell us about your products and we will give you a written quote.
Neither is better for everyone. WooCommerce gives you more control and has no monthly platform fee, but needs hosting and maintenance. Shopify is simpler to run and charges a monthly subscription. We recommend one once we know your products and how you want to work.
Yes. We plan the move so your products carry over and old page addresses redirect to the new ones, which protects your search rankings.
We build every store with a clean structure, fast load times and on-page SEO on category and product pages. Ranking for competitive searches takes ongoing work after launch. See our SEO packages.
Yes. Once the build is paid for, the store, its content and its data are yours.
Yes. We are based in Melbourne and build online stores for businesses across Australia.

Online stores

Ready to sell online?

Tell us what you sell and how you want to run the store. We reply with questions, then a written scope and price.

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