If you run an NDIS business, your website is often the first thing a participant, family member or support coordinator checks before they get in touch. So what should it cost? The honest answer is that it depends on what the site needs to do, but there are some clear price bands in Australia, and some costs people forget about.
This guide breaks down typical NDIS provider website costs, what drives the price up or down, the ongoing costs after launch, and how to tell whether a quote is good value.
Typical NDIS website costs in Australia
Prices vary a lot between builders, freelancers and agencies. As a rough guide, these are the bands most NDIS providers will come across:
- DIY website builders: a low monthly subscription and your own time. Fine for getting started, but it is hard to get accessibility, structure and search visibility right without experience.
- Template sites from a freelancer: often a few thousand dollars. Quick to launch, but usually built on a generic theme with little planning around your supports or service areas.
- Custom sites from a small studio: commonly in the $3,000 to $8,000 range for a small to mid-sized provider, with proper planning, accessible design and on-page SEO included.
- Larger agencies: often $10,000 and up, sometimes far more, once account management, strategy workshops and bigger teams are involved.
For reference, our own NDIS website design packages are fixed price: $3,499 + GST for an Essential website of up to 6 pages, and $6,999 + GST for a Growth website of up to 15 pages, both with the first year of hosting included.
What drives the price of an NDIS website
1. The number of pages
The biggest single factor. A small provider might need a home page, an about page, a services page, a contact page and a referral page. A provider covering several support categories and regions benefits from a separate page for each support and each service area, which is more work but is also what helps you rank for searches like “support coordination Geelong” or “SIL provider Brisbane”.
2. Accessibility
An NDIS website needs to work for people with a wide range of disabilities. That means strong colour contrast, keyboard navigation, screen-reader labels, captions, alt text and plain language, designed with the WCAG guidelines in mind. Doing this properly takes care at every stage, which is one reason the cheapest options often fall short.
3. Forms and referral pathways
A simple contact form is quick to set up. A referral form that works for participants, families and support coordinators, with the right fields and consent wording, takes more planning. If you want forms connected to your client management software, expect extra cost.
4. Content and copywriting
Some providers write their own content; others want help explaining their supports in plain, respectful language. Copywriting, Easy Read pages and professional photography all add to the budget, but they also make the biggest difference to how trustworthy your site feels.
5. SEO foundations
A website that is not set up for search is a digital brochure. Good builds include keyword-mapped page structure, page titles and descriptions, schema markup and a Google Business Profile set up correctly. Ongoing SEO is a separate service, but the foundations should be part of the build.
Ongoing costs after launch
The build is not the only cost. Budget for:
- Domain name: a .com.au domain is a small yearly cost.
- Hosting: from budget shared hosting to managed hosting with security and backups. Our managed hosting starts from $49.90 a month, and the first year is included with our website packages.
- Maintenance: software updates, security monitoring and small content changes, either done by you or covered by a care plan.
- SEO and content: optional, but this is what grows enquiries over time. Our SEO for NDIS providers starts from $349 a month with no lock-in contract.
Can NDIS funding pay for a provider website?
No. NDIS funding is for participants’ supports, not for running costs of a provider business. Your website is a normal business expense, so talk to your accountant about how it is treated for tax.
Do NDIS providers have to have a website?
There is no rule that says you must have one, but in practice most participants, families and coordinators will look you up before making contact. A clear, accessible website that explains your supports, service areas, registration status and how to make a referral or complaint makes that first impression far easier.
How to tell if a quote is good value
- Is the price fixed, and is it clear what is included?
- Will each support and service area get its own page?
- Is accessibility part of the design from the start, not an add-on?
- Are on-page SEO and a Google Business Profile setup included?
- Who owns the website and content once it is paid for?
- What happens after launch, and what does ongoing support cost?
If you would like a fixed quote for your NDIS website, get in touch or start with a free SEO audit of your current site.